Press Releases

Bitrix Extends Global Partner Program and Launches Cooperative Marketing Support

02/12/2010
New initiative allows business partners to cover up to 50% of their marketing expenses

ALEXANDRIA, VA. – Feb. 12, 2010 – Bitrix, Inc. (www.bitrixsoft.com), a technology trendsetter in business communications solutions, launches a cooperative marketing support program to boost worldwide promotion of its Enterprise 2.0 and content management solutions. The program will secure profitability for marketing investments of business partners by covering up to 50% of their expenses.

Bitrix is committed to supporting partner sales in all possible ways with all available resources. "We understand that marketing activity is the main driver of the sales. Therefore the company strongly encourages partners to invest more in promotion of Bitrix products through accessible channels, including events, advertising and media relations," said Denis Zenkin, Marketing Director of Bitrix, Inc.

This very accommodating marketing program based on sharing marketing expenses is a further step toward enhancing the partners’ business. Bitrix builds and emphasizes trust and commitment to uncover new opportunities for mutually-beneficial cooperation.

The program provides Bitrix Gold Certified partners an opportunity to recover costs for their online and offline advertising, direct mail, events, incentives, promo items, product placement and advertorials. Partners receive compensation totaling 10% of their net sales from a special cooperative marketing fund, which can be used to cover up to 50% of their marketing expenses dedicated to the promotion of Bitrix products. By following a transparent, step-by-step procedure, partners get prior approval, submit reimbursement claims and receive compensation to their personal account that can be used for acquiring Bitrix product licenses.

The cooperative marketing support program will take effect starting March 1, 2010. Current partners are invited to apply to their channel account managers for more information, activity approvals and fund claims. All other interested parties are invited to learn more about Bitrix Partner Program’s benefits and join the network.

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