Bitrix Site Manager

Advertising campaigns comparative analysis

This form gives a pictorial display of several advertising campaign (AC) graphs in a single grid chart, which allows for easier comparison of their effectiveness.

Filter

Parameter Description
Period Period of time to display on the diagram.
Advertising campaign ID Here you can select advertising campaigns for comparison. You can also set extra filters by the AC identifier and parameters referer1 / referer2.
referer1 Specifies to find adv. campaigns by their referer1.
referer2 The same, but by referer2.
Advertising campaigns Select here AC's whose figures are to be mirrored on the graph. Press and hold Ctrl to select more than one AC's.

The Add button opens a window in which you can select more AC's to be displayed in the list. The Delete button removes the selected AC's from the list.
Event ID Filters AC's events by their identifiers.
event1 Specifies to filter AC's events by their event1.
event2 The same, but by event2.
Specify events of interest here Select here additional events to be plotted on the graph. Press and hold Ctrl to select more than one event.

The Add button opens a window in which you can select more event. The Delete button removes the selected event from the list.

Click Set filter to activate the filter and build graphs. To display all information, click Cancel.

Context bar

Button Description
Compared parameter Clicking this button opens a menu in which you can choose one of the many statistical parameters to show on the graph.
Excel Exports data from the table to the MS Excel format.

The graph and the report

This area contains the graph and the table, both displaying the selected values for the specified period.